Kristi Moore

Small Business Online Sales Analysis

Kristi worked on a project for a local business doing an online sales analysis. The ultimate question most businesses have is what can impact online sales. This included looking at trends in historical sales, as well as building a model to determine which factors contribute to sales. The analysis determined the top postal codes by net sales for geographic trends. The behavior of customers in relation to returns, and whether a follow-up purchase was made was determined.

About Kristi Moore

Kristi received her Bachelors degree from the University of Colorado. She then attained a Masters degree in Physical Therapy. She has worked as a Physical Therapist for many years, and has owned her own practice as well as being program director for both running and dance medicine programs. She hopes to make a career shift to data analysis upon graduating.

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